Yallwire News

by Kristi Lee // Tuesday, April 29, 2008 // News, Upfront, Promo Music // 0 Comments


Tomorrow, Tim McGraw will officially announce his first fragrance - McGraw by Tim McGraw. The woody, spicy scent by Coty has hints of nutmeg, lavender, sandalwood and even includes aged whisky. According to Women's Wear Daily, the fragrance, McGraw, will launch this August in about 20 thousand North American chain drugstores, Wal-Mart and mid-tier department stores. Prices will range from 17 dollars for 0.5 ounces to 30 dollars for 1.7 ounces. A marketing rep for Coty shares, "Tim resonates with the American consumer. He is admired not only for being a great musician, but also for being a great husband [to Faith Hill] and father [of three]. We see this as one of the most significant mass market fragrance launches since [Coty launched] Celine Dion five years ago."

Print advertising begins in the September issues of lifestyle and men's magazines. A TV campaign will also begin that month that features Tim caught in a jam session, with an analogy made between creating a song and creating a fragrance. An Internet campaign is also planned. Additionally, Tim - who already has visited the factories producing the scent - will offer a special CD with fragrance samples inside. He has reportedly been very involved in both creating the scent and designing the bottle. The fragrance's rectangular glass bottle has a black leather like neck, with a silver cap with embossed rope representing McGraw's country roots in silver and a replica of a guitar pick on the top of the outer box to symbolize Tim's music.

This is expected to be the signature fragrance in the McGraw line.


by Kristi Lee // Tuesday, April 29, 2008 // News, Upfront, Promo Music // 0 Comments


After three days of investigating the alleged assault charges filed against Miranda Lambert, Lieutenant Larry Wiginton of the Smith County Sheriff's Office announced Friday that the accuser, Aisha Esbay, has been charged with filing a false report to a police officer. That is a Class B misdemeanor, equivalent to jail time, a fine, or both. Esbay was arrested and as of Friday, was being held at Smith County Jail. Earlier last week, Esbay filed charges accusing Lambert of physical assault while they were at Bootlegger's night club in Tyler, Texas. After police spent numerous hours researching the case, Esbay's claims were found to be completely false.


by Kristi Lee // Tuesday, April 22, 2008 // News, Upfront, Promo Music // 0 Comments


Steve Wariner was inducted into the Music City Walk of Fame on Sunday as part of the fourth class of honorees that also included Steven Curtis Chapman, Merle Kilgore, Nitty Gritty Dirt Band, Kirk Whalum and Hank Williams, Sr.

Garth Brooks pulled a fast one on his good friend Steve when he flew into Nashville and surprised him just minutes before inducting him during the ceremony. Speaking of his friend, Garth said, "Steve Wariner is going to go down in the history books of not just country music, but all music," and also talked about Steve's humility and how he would be the last person to talk about his accomplishments. Garth then presented Steve with his official Music City Walk of Fame plaque and helped unveil his star on the Walk of Fame.

During his remarks, Steve showed his sense of humor when he shared a congratulatory email from his songwriting friend Rick Carnes. In it, Carnes joked, "Congratulations, Steve. Now all of those little people you walked on to get to the top will have the chance to return the favor!" Steve also thanked his wife, Caryn, his children and other family members who were present, and emotionally acknowledged the love and support of his parents, who were not able to attend the ceremony. "Of course, I wouldn't be here today if it weren't for people like Dottie West, Chet Atkins and Bob Luman, who all took a chance on a young kid like me," he said.

The Music City Walk of Fame is an official project of Music City, Inc., the charitable foundation of the Nashville Convention & Visitors Bureau (NCVB), and is produced with the support of presenting sponsor Gibson Guitar and sponsors GAC, the City of Nashville and Metro Parks. Created in the fall of 2006, the Music City Walk of Fame, on Nashville's Music Mile, is a landmark tribute to those from all genres of music who have made significant contributions to preserving the musical heritage of Nashville and have contributed to the world through song or other industry collaboration. With the induction of this new class of honorees, there will be 24 total stars along the Walk of Fame.

Permanent sidewalk medallions made of stainless steel and terrazzo, with each honoree's name displayed in a star-and-guitar design, will be installed in the sidewalk along the Music Mile. The plaques for this class of inductees were inlaid in Hall of Fame Park on Demonbreun, between 4th and 5th Avenues South.

by Kristi Lee // Monday, April 21, 2008 // News, Upfront, Promo Music // 0 Comments


Toby Keith will soon return to the Persian Gulf region to perform for the troops as part of his sixth USO tour. He plans to visit small, remote forward operating bases, greet newly deployed service members and perform 18 shows in ten days. He will also spend time signing autographs, posing for pictures and expressing his gratitude to America's armed forces. Toby elaborates, "There's no denying I am definitely busy these days, but no matter how busy I am, I always make the time to visit our nation's troops. They all mean a lot to me and my trips overseas to visit them is what I look forward to every year. I only wish everyone had the opportunity to travel with the USO. It's been the experience of a lifetime for me."

Keith has repeatedly taken time out of his schedule to tour with the USO, performing more than 100 shows, traveling to more than ten countries multiple times and entertaining more than 118 thousand service members. His dedication was perhaps best exemplified when, during last year's tour to Afghanistan, he recognized the need to deliver the day-to-day comforts of home to troops stationed far away from main bases and USO centers. Toby's idea became the "USO To Go" program, which sends much-needed electronics, entertainment and personal care items to troops in remote locations.